Thread:Admiral Caon/@comment-104549-20190803203302/@comment-104549-20190803212904

There isn't a hard-and-fast rule on that one. Definitely bluelink something the first time it appears in the article (and, separately, the first time it appears in the infobox). Beyond that, it's really what you think will be helpful to the reader. For myself, when I have a long article, if I reference a character early in the article and go a long time without another mention, if that character subsequently recurs late in the article, I might bluelink again for a reader who lost track of the bit character while reading. In theory you could bluelink every single time, but I think that'd get excessive (and tiresome to read) quickly.